Design better packaging


Can we innovate on-line?
November 7, 2007, 8:28 pm
Filed under: Capturing new ideas

From India we are now emphasized to put our innovation process online. I personally prefer to meet in person during a brainstorming phase but later on it could maybe be an idea to vote and comment on the ideas?
Check for yourself at Idea Wicket http://www.ideawicket.com/index.
ideawicket-1.jpg

The link was spotted at Innovation Watch nr. 6.21 who gave it these comments: http://www.innovationwatch.com/iwnewsletter.2007-0621.htm
“An open innovation portal based in New Delhi, India. Submit ideas, product designs, industrial designs, process improvement techniques, service innovations, and business solutions. Mark content as ‘public’ (visible to all) or ‘private’ (accessible only to the people you choose). Suggest corporations that could benefit from the idea. Share ideas and innovations with friends. Comment on and rank innovations. Network with other site members“.



Packaging designers show functional food
October 29, 2007, 9:35 am
Filed under: Capturing new ideas, Good packaging design

Back on the Anuga Food Fair trails it was a great relief to spot the student exhibition from Køln International School of Design .
They showed great optimism and quite a few new angles to the term “functional food” compared to the very traditional food sector in general.
  

mymi.jpg 

How about this baby-bottle, which is claimed to be the best alternative to breast feeding. The soft packaging consists of two chambers, one filled with pure water, the other with high grade Enfamil formula. To use it you have to massage it and after about 30 seconds the chambers will mix and the product warms up to reach body temperature – all without electricity.

Mymi, designed by Kathrin Kluckner

gaia.jpg

This Gaia yoghurt regulates hormone imbalances and increases chances of getting pregnant. The packaging is nicely shaped and I like it a lot. However I believe that the packaging signals more a product for pregnant women rather than a product for women who want to get pregnant!
If you had troubles getting pregnant, would you then really want to have your fridge filled with these very beatifull products?
But a cool design which could easily be adopted to a super product for pregnant women!

Gaia, designed by isabel@kisd.de 



Creative office - 55 ways to a genious idea
September 18, 2007, 8:42 pm
Filed under: Capturing new ideas

creative-office.jpg

Allthough in English the title refers to a handy little book - in Danish! - on how to emphasize creativity on a daily basis.
The book format is handy and well suited for the coffee table, the toilet, or whereever you prefer to get inspired in a quick maner.
Try this little book out as a brilliant alternative to expensive workshops and conferences - it is pretty straight forward.

Torben Gammelgaard & Lars Andreas Pedersen
Creative Office – 55 genveje til den geniale idé
199,-
People´sPress

You can buy the book here:

elounge.gif



Nokia Trend Lab: research in mobility
July 31, 2007, 7:08 pm
Filed under: Capturing new ideas

nokia.jpg

The Nokia Trend Lab seems to be a very ambigous and in its own way trendsetting approach to New Product Development.
The Trend Lab is set up as a mobility study and emphasizes its users to expand the borders of mobility.
http://www.nokiatrendslab.com/home.php